# The Service Marketing Guys > Engineering-led managed marketing for home service companies and repair shops, combining websites, local visibility, advertising, lead handling, custom software, and booked-job reporting. The Service Marketing Guys builds and operates connected growth systems. The public agent interfaces below are inspectable examples of the same technical standards used to make service-business information clearer to customers, search systems, and AI assistants. Agent note: the public MCP server is read-only. It provides company, capability, market, and unified-audit information. It does not submit forms, book appointments, or change data. Use the audit and contact pages for user-reviewed next steps. Agent readiness improves access and clarity; it does not guarantee rankings, citations, or recommendations. Last updated: 2026-11-01 ## Start here - [Homepage](https://www.theservicemarketingguys.com): Overview of the managed marketing system for home service companies and repair shops. Request the same URL with Accept: text/markdown for a clean agent-readable rendering. - [Free visibility audit](https://www.theservicemarketingguys.com/audit): One scan covering local map rank, AI visibility, and agent readiness, with site speed folded into the score. - [Full site guide](https://www.theservicemarketingguys.com/llms-full.txt): Detailed company, capability, technical-interface, and contact information. ## Public agent interfaces - [MCP server card](https://www.theservicemarketingguys.com/.well-known/mcp/server-card.json): Machine-readable discovery for the public remote MCP server. - [Remote MCP endpoint](https://www.theservicemarketingguys.com/api/mcp): Read-only Streamable HTTP JSON-RPC endpoint. Connect with an MCP client rather than fetching it as a normal web page. - [Audit MCP endpoint](https://www.theservicemarketingguys.com/api/audit-mcp): Anonymous, read-only Streamable HTTP server that scores any local service business: Open Service Profile conformance (level claimed versus level verified), agent readiness, site speed, AI visibility, and Maps rank. Informational only; runs never become sales leads. Paid checks share one daily budget and answer quota_reached when it is spent. - [Audit MCP server card](https://www.theservicemarketingguys.com/api/audit-mcp/server-card): Discovery document for the audit server: transport URL and the seven tool names. - [Agent Skills index](https://www.theservicemarketingguys.com/.well-known/agent-skills/index.json): Named, digest-verified guidance for the audit, strategy-call, and agent-readiness flows, plus one skill per owner connector docs family. - [OpenAPI document](https://www.theservicemarketingguys.com/api/openapi.json): OpenAPI 3.1 contract for the live public MCP endpoint. - [API catalog](https://www.theservicemarketingguys.com/.well-known/api-catalog): RFC 9727 linkset for API description, documentation, and health resources. - [AI catalog](https://www.theservicemarketingguys.com/.well-known/ai-catalog.json): Agentic Resource Discovery catalog for the public MCP server cards. - [Authentication guide](https://www.theservicemarketingguys.com/auth.md): Explains which public resources need no credentials and which separate resources use OAuth. ## Owner connector - [Connector docs (The HVAC Marketing Guys)](https://www.thehvacmarketingguys.com/connector/docs): The owner connector's tools, for HVAC businesses: what to ask and what each tool refuses. - [Connector docs (The Shop Marketing Guys)](https://www.theshopmarketingguys.com/connector/docs): The owner connector's tools, for auto repair businesses: what to ask and what each tool refuses. - [Connector endpoint](https://www.theservicemarketingguys.com/api/client-mcp): OAuth-protected Streamable HTTP MCP server for signed-in business owners; each owner reaches only their own business. Tool names, titles, and one-line descriptions are in the MCP server card. - [Connector skills](https://www.theservicemarketingguys.com/.well-known/agent-skills/index.json): One digest-verified SKILL.md per connector docs family, the same files the connector serves through the MCP skills extension. ## Standards - [Standards index](https://www.theservicemarketingguys.com/standards): Open specifications this company maintains, each run on live client sites first. - [Open Service Profile](https://www.theservicemarketingguys.com/standards/open-service-profile): A machine-readable profile of a local service business for AI agents: one manifest at /.well-known/open-service-profile, five read tools and one booking-request tool over MCP. Text CC BY 4.0, schemas MIT. - [Open Service Profile v0.1 (canonical)](https://www.theservicemarketingguys.com/standards/open-service-profile/v0.1): The versioned specification document. Request it with Accept: text/markdown for the source text. - [Open Service Profile generator](https://www.theservicemarketingguys.com/tools/open-service-profile): Drafts a business's manifest, llms.txt, llms-full.txt, and robots.txt AI section from its own website and Google listing. Facts the sources do not state become TODO lines, never defaults. Free; no lead is created. ## Free tools - [Repair Explainer](https://www.theservicemarketingguys.com/tools/repair-explainer): A free phone app for auto repair shops and their technicians. The tech films the problem on the vehicle, picks an animated explainer for the repair, and saves a video that closes on the shop's logo, name, and phone number. iPhone beta through TestFlight; Android coming soon. No account, no sign-up, no analytics. ## Content and contact - [About](https://www.theservicemarketingguys.com/about): The two partners’ origin story: ten years in the trades and ten years in tech. Available as text/markdown. - [Pricing](https://www.theservicemarketingguys.com/pricing): Two ways to work with us, priced by the month, month to month. Available as text/markdown. - [Marketing articles](https://www.theservicemarketingguys.com/blog): Practical marketing information for home service companies and repair shops. Request text/markdown for a clean listing. - [Contact](https://www.theservicemarketingguys.com/contact): Call, text, send an inquiry, or use “Prefer a time? Book a call.” without running an audit first. ## Optional - [Sitemap](https://www.theservicemarketingguys.com/sitemap.xml): Index of public, canonical site pages. - [Robots policy](https://www.theservicemarketingguys.com/robots.txt): Crawler access rules and declared content-use preferences.